Recently, beauty product manufacturer Olay commissioned The Big British Beauty Poll, one of the largest beauty surveys ever conducted. More than 20,000 British women between the ages of 18 and 65 were polled in order to gain a greater insight into the latest trends associated with anti-aging treatments and other aspects of maintaining a beautiful appearance.
Keep in mind that these results reflect the trends and views of women in England. However, it is likely that there are many striking similarities to the attitudes and preferences among American women.